Hobart’s Video Contest Encourages Foodservice and Food Retail Professionals to
Express Their Creative Side to Win a Free CLe Warewasher
CHICAGO – May 17, 2008 – Calling all Spielbergs and Scorseses. Hobart’s “Win a Free CLe” video commercial contest gives foodservice and food retail professionals an opportunity to flaunt their creativity and video production talents to create a CLe Warewasher commercial and win a new Hobart CL44e Warewasher in the process. Commercial entries must be anywhere from 30 seconds to two minutes in length and include at least one of the following CLe Warewasher benefits: energy and water efficiency/savings, ease of use or productivity.
All entries will be judged based on creativity (weighted 40 percent), best illustration or demonstration of product information and benefits (40 percent), and promotional benefit (20 percent). A panel of independent judges will choose the commercial they feel best meets these criteria, and the winner will receive a free CL44e Warewasher delivered and installed by Hobart—a $22,000 value. Second and third place winners will receive a five-year extended service warranty on Hobart equipment and a 42-inch flat-screen television, respectively.
The contest is open to all foodservice and food retail business entities, including but not limited to K-12 schools, colleges and universities, healthcare facilities, correctional institutions, restaurants and grocers. All entries must be received by 11:59 PM (Eastern Standard Time) December 31, 2008. Entrants can submit as many videos as they wish.
How to Enter
Once individuals have made their CLe commercial, they should submit it in the following manner:
Additional entry information, official rules and requirements, and detailed instructions for setting up a YouTube account are available at www.hobartcorp.com/winafreecle.
The Star of the Show
Hobart’s CLe Warewashers are some of the most durable and reliable conveyor warewashers in the industry. They are productive, energy efficient and use less space than most other conveyor warewashers on the market. The CLe line is ENERGY STAR® qualified by the EPA for its rinse water, and energy-saving advantages. Final rinse water usage is as low as .39 gallons per rack.
The new CLe Warewashers employ Hobart’s patent-pending NSF-Certified Opti-Rinse™ system for energy and water savings. Technologically advanced rinse spray nozzles save more than 50 percent of water and energy than the industry-standard fan-spray nozzles and yet deliver stronger performance. Foodservice and food retail operations can realize savings up to $9,192 annually with Opti-Rinse.
About Hobart
Hobart is the world leader in commercial food equipment and service for the foodservice and food retail industries. Hobart manufactures products for warewashing and waste handling; food preparation; baking; cooking; weighing, wrapping and labeling systems; and Traulsen refrigeration. Hobart equipment is supported by a national network of nearly 1,700 factory-trained service technicians and 200 locations across the United States. To learn more about Hobart, visit www.hobartcorp.com.
Media Contact
Tammy Monroe, APR
Senior Public Relations Counsel
HSR Business to Business
(513) 346-3436
hobart@hsr.com